Legal Services Advertising Spending – California – Quarters 1-2, 2022


January-June 2022

In the first half of 2022, it is estimated that $34 million were spent to air approximately 250,000 television ads for local legal services or soliciting legal claims in California’s top three media markets – Los Angeles, San Francisco-Oakland-San Jose, and Sacramento-Stockton-Modesto.

An analysis and discussion of the legal services advertising volume and spending in California follows.

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