Local Legal Services Advertising Spending – Philadelphia – Quarters 1-2, 2019 - ATRA

Local Legal Services Advertising Spending – Philadelphia – Quarters 1-2, 2019

| October 8, 2019

In the first half of 2019, from January through June,

In the first half of 2019, from January through June, approximately 6.9 million advertisements for legal services and/or soliciting legal claims aired on local broadcast networks in the 210 local media markets across the United States at an estimated cost of $422 million. An analysis and discussion of the legal services advertising volume and spending in Philadelphia follows.

With nearly 13 million residents, Pennsylvania is the fifth most populous state in the nation and its largest city, Philadelphia, encompasses the fourth-largest media market in the country with 2.8 million homes with televisions.

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