Local Legal Services Advertising Spending – West Virginia – Quarter 3, 2019 - ATRA

Local Legal Services Advertising Spending – West Virginia – Quarter 3, 2019

| January 28, 2020

In the third quarter of 2019, from July through September,

In the third quarter of 2019, from July through September, nearly 3.7 million advertisements for legal services and/or soliciting legal claims aired on local broadcast networks in the 210 local media markets across the United States. It is estimated that more than one quarter of one billion dollars was spent on airing these ads. An analysis and discussion of the legal services advertising volume and spending in West Virginia follows.

In two West Virginia media markets in the 3rd quarter of 2019 – from July through September – television advertisers for legal services sponsored a daily average of nearly 60 ads in Clarksburg and nearly 360 ads in Charleston at a total estimated cost of nearly $1.5 million.

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